With its innovative products, Cherry provides reliability and security – at home, in data technology, and in automobiles. We make our customers´ dreams come true quickly and reliably. With production locations in Europe, America and Asia, and sales offices and partners in nearly all countries on Earth, we´re in your neighborhood. Today, Cherry GmbH in Auerbach is one of the leading manufacturers of keyboards, switches, controls, and subsystems. The basis of this success:
- clear company guidelines
- consistent quality management
- ecological responsibilty
- the competence of decades of experience in mechanics and mechatronics.
For us, this success is a constant incentive to become even better.
1953: Walter L. Cherry founds Cherry Electrical Corporation in the USA.
1963: Establishment of Popp-Cherry GmbH in Bad Berneck
1964: As a subsidiary of the Cherry Electrical Corporation, Cherry Mikroschalter GmbH is founded in Germany.
In 1966 Cherry Mikroschalter GmbH moves ist site to Bischofsgrün.
1969: Cherry Deutschland establishes a new administration and production center in Bayreuth.
1972: Cherry Electrical Products Limited was established in Harpenden, Hertfordshire.
1979: Cherry Deutschland´s increased producion volume necissitates the move from production and administration into the new factory in Auerbach.
1980: Production in the electronics area is expanded.
1983: For the first time, sales exceed 50 million DM. In Bonneuil near Paris, Cherry Sàrl is established as an independent sales office for the French market.
November 1984: Cherry celebrates 20 years
1985: In Auerbach, another section of the factory is completed. Sales reach 120 million DM.
1989: For the first time, sales of over 200 million DM are achieved. A new logistics center with high-rack warehouse, additional production space, and a new administration building make space for further growth.
July 1990: The key to the fourth building section in the Auerbach factory is handed over.
1996: A new production location is built in Bayreuth.
1999: The new Cherry factory in Klásterec, the Czech Republic, is dedicated.
2000: Cherry GmbH achieves total sales of 361 million DM. A large part of these sales are achieved with electronic products that were developed within the last 7 years.
2005: Award for "Die Beste Fabrik Europas / Industrial Excellence Award 2005"
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